CULTURAL SUMMARY

Reno's culture is a vibrant blend of Southwestern influences, desert heritage, and modern innovation. The city's culinary scene is renowned for its diverse international cuisine and contemporary dining options. Music and arts thrive in Reno, with venues like the Pioneer Center for the Performing Arts and the Artown Festival hosting performances. The city also embraces its rich history with institutions like the National Automobile Museum. Historically, Reno has grown from a small railroad town into a vibrant urban center, retaining its unique charm and cultural richness.

TOPOGRAPHY

The region features a mix of desert landscapes, mountain ranges, and river valleys, with natural landmarks such as the Truckee River and the nearby Lake Tahoe, offering a blend of natural beauty and outdoor recreation opportunities.

CLIMATE

The climate is semi-arid with four distinct seasons. Summers are warm with average temperatures around 90°F, while winters are cold, averaging 25°F, with significant snowfall. Rainfall is fairly evenly distributed throughout the year, with the wettest months being January and February.

LANGUAGES

The two most common languages spoken are English and Spanish.

RELIGIONS

INDUSTRIES

Tourism and Hospitality: The region has a strong tourism and hospitality industry with major employers like Caesars Entertainment excelling in entertainment and accommodations.

Manufacturing: Companies like Tesla lead in advanced manufacturing and technology innovation.

Logistics: The area supports a robust logistics sector with companies like Amazon excelling in distribution and fulfillment services.

LOCAL EVENTS

The area hosts events like the Artown Festival, celebrating local arts and culture; the Great Reno Balloon Race, showcasing hot air balloons; and the Burning Man Festival, featuring a unique blend of art and community.

TOURISM

Popular tourist destinations include the Nevada Museum of Art, known for its contemporary art collections; the National Automobile Museum, featuring a variety of classic cars; and the Truckee River Walk, offering scenic views and outdoor activities.

RECREATION

Favored activities include hiking, skiing, and boating, with major parks like Lake Tahoe Basin Management Unit and Wilbur D. May Arboretum and Botanical Garden being popular destinations.

MISSION HISTORY

In 1852, three years after the discovery of gold in California, seven members of The Church of Jesus Christ of Latter-day Saints established a trading post in what is now Genoa. They spent the summer there before returning to Utah. A year later, Church member John Reece and others came with provisions in 13 wagons to establish a trading post soon known as Mormon Station, located just two miles south of the original trading post. This station became a profitable trading post and site of Nevada's first colony, Genoa.

In 1855, 30 men were called to establish a mission at the Meadows in southern Nevada. A prosperous silver mine was discovered and cultivated there. These early colonists in both Genoa and southern Nevada were called to Utah to assist with the war threat in Salt Lake City. Several other colonies prospered in Nevada from 1865 to the 1890s. In the late 1920s, many Utahns moved to Nevada in search of better economic conditions. The Las Vegas Nevada Temple was dedicated in 1989 as "an oasis of peace and light."

MISSION GROUPS

These groups are a great way to connect with other families who have missionaries in the same area, reconnect with other missionaries you served with in the past or simply learn more about the mission.  Robust membership activity can make these groups truly amazing resources!